Safety, Safety and again safety. Only safety can be DAIICHI’s top priority. Awareness of safety by DAIICHI is extended to “ZERO CARE”

“Make anxiety concerning safety become ZERO, ZERO CARE with DAIICHI”

ZERO CARE which DAIICHI pursue means skill and reliability that can protect our child from unexpected dangers anywhere, anytime.

We want to overcome every danger that possibly happen inside or outside the car until anxiety about safety became zero.

DAIICHI invents new safety, DAIICHI always accompanies you with our children for happier and safer tomorrow